WhatsApp Business API:now available for all plans
AI Agents Update:smarter responses with knowledge base integration
New Feature:automated appointment booking across all channels
Pricing guide:how Meta bills delivered WhatsApp templates
HueChat Enterprise:plans for growing teams
WhatsApp Business API:now available for all plans
AI Agents Update:smarter responses with knowledge base integration
New Feature:automated appointment booking across all channels
Pricing guide:how Meta bills delivered WhatsApp templates
HueChat Enterprise:plans for growing teams
Features
Unified InboxAI AgentsTeam CollaborationAnalytics Leads & pipelinesCustomer CDPFormsAppointments
Channels
WhatsAppMessengerEmailLive Chat InstagramTikTok
Industries
RetailHealthcareEducationAutomotive
Resources
Contact UsHelp CenterBlogDeveloper Hub Pricing Log In Get started
A CHANNEL. A CONNECTED CUSTOMER STORY.
WhatsApp Business

A familiar conversation. A more capable team.

Bring WhatsApp enquiries into a shared workspace with customer context, clear ownership and a path from a question to the next action.

WhatsApp · customer support
WhatsApp · customer support
EXAMPLE WORKSPACE
Can you help me choose the right size?
Of course. Which item are you looking at?
Sales team is following up
Customer context

Product enquiry · preferred size saved

Product scene · example messages and customer context

Requires an eligible connected WhatsApp Business account. Meta messaging charges are separate from the HueChat subscription.

Make the conversation useful

Keep the relationship close, even as the team grows.

A customer should not have to explain the same request to every teammate. Bring their message, the internal conversation and the available customer history together.

An inbox the team can share

Assign the conversation, add an internal note and keep the next reply with the right person. Saved replies help with questions your team answers often.

AI with a route to a person

Use configured business knowledge to support replies, then hand over when a person is needed. Available tools and AI usage depend on the plan and setup.

Templates with a clear purpose

Use approved templates for permitted follow-ups. Consent, category, service-window rules and current Meta fees still apply; a free HueChat subscription does not waive them.

From connection to follow-through

  1. Connect your business account

    Check account eligibility and complete the required provider authorization.

  2. Prepare the team's workspace

    Choose owners, add useful saved replies and configure the knowledge your AI may use.

  3. Respond, then follow through

    Keep the conversation context as the team qualifies an enquiry or organizes a next step.

A CUSTOMER JOURNEY

From a product question to an informed choice

Imagine a homeware store receiving a sizing question on WhatsApp. The team sees the question in the shared inbox and helps the shopper compare options.

Example scenario, not a customer testimonial or a measured business result.

WhatsApp Business · Customer team
  1. A teammate takes ownership of the enquiry.

  2. A private note records the customer's preferences.

  3. The team follows up under the applicable messaging rules.

Next step

The useful outcome: a clear owner and a customer who does not need to repeat the details.

A few things to know

Are WhatsApp messages included in the subscription?

Meta messaging fees remain separate. Charges depend on message category, destination and current Meta rules. Check the rate card and your plan's usage terms before a campaign.

Can I reply whenever I want?

Free-form replies are permitted within WhatsApp's customer service window. Outside it, approved templates are required. Sending permission does not automatically mean free delivery.

Can an AI agent handle every request?

The agent works with configured knowledge and tools. Keep a human escalation path, and review the plan's AI allowance and the workflows enabled for your account.

See this channel in your team's workflow.

Explore the connection requirements, the right plan and the next step for your business.