WhatsApp Business API:now available for all plans
AI Agents Update:smarter responses with knowledge base integration
New Feature:automated appointment booking across all channels
Pricing guide:how Meta bills delivered WhatsApp templates
HueChat Enterprise:plans for growing teams
WhatsApp Business API:now available for all plans
AI Agents Update:smarter responses with knowledge base integration
New Feature:automated appointment booking across all channels
Pricing guide:how Meta bills delivered WhatsApp templates
HueChat Enterprise:plans for growing teams
Features
Unified InboxAI AgentsTeam CollaborationAnalytics Leads & pipelinesCustomer CDPFormsAppointments
Channels
WhatsAppMessengerEmailLive Chat InstagramTikTok
Industries
RetailHealthcareEducationAutomotive
Resources
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The AI Customer Platform

The AI Customer Platform
for your whole team

HueChat brings together AI agents, omnichannel inbox, and analytics — so your team can do more with every conversation.

Conversations6 open
SA
Sarah Ahmed
I'd like to book an appointment
2m
1
MJ
Marcus Johnson
Order #4821 hasn't arrived
5m
KA
Khalid Al-Rashid
Villa in Riyadh still available?
12m
ER
Emily Rodriguez
Thanks for the quick response!
1h
Sarah Ahmed — WhatsAppAI Agent
Hi, I'd like to book a dental checkup appointment
Hello Sarah! I'd be happy to help. We have slots this week:
Available SlotsTue 10:00 AM · Wed 2:00 PM · Thu 11:00 AM
Tuesday 10am works for me
Booked! Your dental checkup is confirmed for Tuesday 10:00 AM. Confirmation SMS sent.
Analytics Overview

This Week

2.4k
Conversations
18s
Avg Response
97%
CSAT
MEET CUSTOMERS WHERE THEY ALREADY ARE

Connected AI workflows
for every conversation

HueChat brings together AI agents and human teams — with powerful automation that handles the routine.

One inbox for every channel, for your whole team

No more switching between WhatsApp, email, Instagram, and Messenger. Every message lands in one unified inbox with smart routing and real-time sync.

Explore inbox →
Unified Inbox
W
WhatsApp — Sarah
Book an appointment for Tuesday
2m
1
I
Instagram — @fashionista
Do you ship internationally?
8m
M
Messenger — John D.
What are your business hours?
15m
E
Invoice query for order #1094
1h

Conversational AI, for daily questions from your customers

AI agents handle booking, support, and sales with full context from your knowledge base — then hand off to humans when needed.

Explore AI agents →
AI Agent — Live
My order #4821 hasn't arrived, it's been 5 days
Let me check that for you right away.
Order #4821Aramex · ARX-98234
Out for delivery
Great news! Your package is out for delivery today. Tracking link sent to your WhatsApp.

Beautiful data apps and dashboards, right from your inbox

Make data-driven decisions with real-time analytics. Track response times, customer satisfaction, agent performance, and channel breakdown.

Explore analytics →
Performance Dashboard
461
Conversations
12s
Avg Response
98%
CSAT

From “hello” to what happens next.

Keep the conversation moving without asking customers to start over.

CUSTOMER CDP · ONE SHARED PROFILE

Remember the person.
Not just the last message.

A customer shouldn’t have to explain their story to every new teammate. Bring their profile, interests and activity together, from the first enquiry to the next conversation.

  • Connect customer details and conversation history
  • Create customer segments on eligible plans
  • Keep preferences close to every outreach decision
Get to know Customer CDP →
Customer 360
SA
Sara Ahmed

Interested in gifts

Example data
First touch

Instagram campaign

Lead stage

Considering

Preferences & consent

Keep outreach relevant to the customer’s choices.

One timeline. Every touchpoint.

  1. Profile updated from a conversation
  2. Lead assigned to the sales team
  3. Preferences saved for the next reply

Leads & pipelines

Give every opportunity a stage, an owner and a clear next step.

Organize incoming interest into a shared sales process. See where a lead came from and help teammates follow through without losing the conversation.

Explore the workspace →
Lead pipeline

New leads 1

Gift collection enquiryInstagram

Qualified 1

Product demo requestWhatsApp

Follow-up 1

Returning customerEmail
Example data · Lead source and conversation context
Forms & bookings

The details before.
The appointment after.

Forms and appointments connect to your customer workflow. Gather details before a visit, manage availability and reminders, and keep rescheduling, arrival and follow-up in view.

Appointments
Forms & bookings

Let’s make your visit personal

Choose an available time

Select a time

Try HueChat AI
right here, right now

Pick a scenario and type a message. Watch how HueChat AI handles real conversations.

Dental Clinic — Booking
AI books appointments, checks availability, sends confirmation.
E-Commerce — Support
AI tracks orders, resolves complaints, sends tracking links.
Real Estate — Sales
AI qualifies leads, shares property details, hands off to agents.
Try it: Type a message or click a suggestion below. Experience how HueChat AI handles real conversations.
Dental Clinic — BookingAI Agent
Hi! I'm your booking assistant. How can I help?

Getting started is easy.

All plans include a 14-day free trial. No credit card required.

Prices shown in USD; billed in SAR.

Loading plans

Compare Plans & Find Your Fit

See exactly what's included in each plan at a glance.

CLEAR COSTS, BEFORE YOU START

Your plan is one part.
WhatsApp usage is another.

Your HueChat subscription pays for your workspace and its included limits. Meta’s WhatsApp Business Platform fees are separate, even when your HueChat subscription is free.

01

HueChat subscription

Your chosen plan, team capacity and included features. Any additional usage or optional add-ons should be shown before purchase.

02

Meta messaging charges

Charges depend on the message category, recipient market and current Meta pricing rules. Utility, marketing and authentication messages can have different rates.

03

Service windows & allowances

A customer message opens a 24-hour service window. Do not assume every message in that window is free: eligibility, allowances and current Meta rules determine the charge.

Provider rates can change. Confirm the current rate card and applicable taxes before estimating a campaign.

Check current Meta pricing ↗

Good questions. Clear answers.

Does a free HueChat plan mean free WhatsApp messages?

No. A free subscription means no HueChat plan subscription charge. Meta messaging fees and any separately priced usage or add-ons remain separate.

What is a utility message?

A utility template usually relates to a customer’s transaction or request, such as an order update or appointment reminder. Meta decides the final category and applicable charge; promotional content may be classified as marketing.

Which plans include Customer CDP?

Customer CDP availability and contact limits depend on your plan. Advanced audience, segmentation and journey modules have their own eligibility. Compare plans to see what each plan includes.

Which plan includes forms and appointments?

Availability depends on your plan and workspace setup. Compare plans to see what each plan includes. These tools help you collect customer details and organize bookings in the same workflow.

Can I connect TikTok messages?

TikTok business messaging is intended for eligible business accounts. Connection, provider permissions and availability must be confirmed for your account.

How do discounts and free offers work?

Plan prices and any discounts come from the current plan catalogue. When an offer applies, the plan card shows the original price, the discounted price and the offer label together. Meta’s WhatsApp charges are separate from your HueChat subscription.

Which languages can I explore here?

This site is available in English, Arabic, Spanish, French, Hindi, Japanese, Portuguese and Simplified Chinese. Arabic uses a right-to-left layout.

Ready to transform your
customer support?

Connect HueChat to your channels and start conversations immediately.